Unless your website is advertising a very specialized, unusual product or service, the odds are that you have a lot of competition. Therefore, you recognize that if you want potential customers to be attracted to your site, rather than the hundreds of others that may offer a similar product or service, you need to have your website effectively optimized for the right keywords using SEO. Herein lies a SEO challenge though; if you have a medical or health-related site you want to make sure that you hire a great medical writer, someone that really understands your product or service, but a lot of medical writers don’t know much about SEO and are not great at search engine optimization. So your only option is to hire two different people, right? One to do the writing and one to do the search engine optimization. Wrong!
You don’t need to waste your time and money hiring a medical writer and an SEO expert. Here at The Med Writers, not only are we professional medical writers but we are also trained in search engine optimization techniques. How can you be sure of that? Well, no doubt the reason you are at our site right now is because you Googled a particular keyword or phrase and found us on the first page or even in the first position in your Google search. So okay, we are medical writers who know how to do search engine optimization. But what does that mean for you and your SEO?
- You save time – Because our medical SEO writers can do both the writing and the search engine optimization, you don’t have to waste your time posting SEO jobs and going through applications for an additional person
- You save money – Any business person knows that anytime you can combine services you end up with savings
- Your SEO website content will sound great – Because a lot of people who work in search engine optimization are not writers, they do not know how to optimize your content well while keeping the flow and readability at a premium, but our SEO medical writers do
If you are looking to save time and money plus have great sounding SEO content that will attract visitors and turn them into customers, you need to contact us right away to see how our medical SEO writers can help to make your website search engine optimization a success.
So, you need a medical writer. You know you can’t put it off any longer. Your secretary is great and all, but she just isn’t cutting it in this department. You need a highly educated and trained medical writer. Here’s the dilemma. Do you hire a medical writer onto your staff, or do you go with a freelance medical writer?
There are many advantages to going the freelance route. First of all, you know all those costly benefits that you have to pay into for your staff members? Well, you can kiss those expenses goodbye when you hire a freelance medical writer. There are no expensive medical and dental benefits or 401K’s for freelancers. That money can be used for more important things. Already sounding pretty attractive isn’t it? Let’s face it – it is all about the bottom line, and hiring a freelance medical writer can help your bottom line.
A second advantage to hiring a freelance medical writer is that you can save time. Because freelance medical writers are accustomed to working with minimal or no supervision, they are well adept at getting their job done without any hand holding. Really, do you have extra time to spend training and watching over a medical writer? Of course you don’t! Time is money, and in this economy we don’t have any time or money to waste.
Here’s another thing to think about. Is your office space already cramped as it is? Do you really have space for another employee, especially when there is an excellent alternative? Leave that space for positions that you absolutely need in-house.
Finally, hiring a freelance medical writer gives you flexibility. When you need them, they are there. When you don’t need them, well, you can keep your money in your pocket. That’s not the case with an in-house medical writer. If they are at work, you have to pay them whether you have any work for them or not. And let’s face it, you can’t just keep hiring and firing people as business picks up and slows down. That could be just as expensive as keeping someone on staff. So the best, really the only, alternative is to hire a freelance medical writer that you can just call on whenever you need him/her.
So, yes, it may be true that because of the hard economic times we’re doing business in, you need to make certain sacrifices. However, you’ve come to realize that hiring a medical writer is not something you can sacrifice if you want your business to continue to grow. But you can definitely cut down on the costs related to having a medical writer if you make the smart choice and go with a freelance medical writer.